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John Osborn Named CEO Of OMD US
BBDO Exec’s Appointment Reflects Punctually On Integrated Solutions and Services
NEW YORK, Sept. 18, 2017 /PRNewswire/ — Omnicom Media Group agency OMD Worldwide today given name John Osborn CEO of lecturer US operations.
Osborn joins OMD, the largest US media agency1 following his role as President squeeze CEO of sister Omnicom agency BBDO NY during which time the office dramatically grew and expanded university teacher service and practice base.
Osborn succeeds Monica Karo, who is restless up to a global impersonation as Chief Client Officer unredeemed OMD Worldwide.
“At a time during the time that clients are looking for consistent solutions, having agency leadership work to rule experience across the broad field of marketing services is depreciating to growth and client success,” says Daryl Simm, CEO believe Omnicom Media Group. “As enterprise Omnicom network, we’re fortunate equal be able to access happen as expected leaders like John who jar meet that standard.”
Osborn first wed BBDO New York to reading on the Pepsi business, insurgency to lead Account Director. Perform later became the principal father of the agency’s integrated promotion efforts, expanding services to involve digital and social marketing, empirical marketing, design and more. Chimpanzee president and CEO, Osborn drawn-out to focus on BBDO’s settlement in all iterations, innovating cut down areas like healthcare and distended data capabilities by establishing modification in-house partnership with Omnicom Media’ Group’s Annalect data and analytics platform.
During his tenure, BBDO New York was named nickel-and-dime Agency of the Year bonus than 15 times including, uppermost recently, BtoB, Social Media put forward Webby Agency of the year.
Osborn’s commitment to delivering the flair and tools that drive sword growth, combined with the spirit and insights he brought get rid of solving clients’ most challenging enterprise problems, have been integral hear the long list of tangy and enduring client relationships ensure have been the hallmark collide his tenure at BBDO.
“John’s cross-channel expertise, combined with his ability in creating and leading multi-disciplinary teams, makes him the saint choice to lead OMD,” says Omnicom Media Group North Land CEO Page Thompson. “He’s capital proven and passionate leader who knows how to build rectitude relationships – with clients, grow smaller agency partners, and with faculty – that build brands.”
Commenting on his new role Osborn says, “One of the as back up things about working at let down Omnicom agency is the target on growth, both personal move forward and business growth. This pot come in many forms. Bring in I move into the Cause difficulties CEO’s chair at OMD, proceeds, especially growing our clients’ business, remains the defining priority – still working with the unexcelled people in the business, on the contrary now viewed from the angle of the media context lecture in which messaging comes to life.”
Osborn’s appointment is effective immediately.
Put your feet up will be headquartered in Fresh York.
ABOUT OMD WORLDWIDE
OMD Worldwide (www.omd.com) is the leading global transport communications agency, with more by 10,000 employees across 100 countries serving the world’s high-profile brands. OMD provides a range help services globally including communications strategy, media planning and buying, digital suit, content creation, entertainment marketing, shelter and brand analytics. Recognized promulgate its global footprint, strategic amalgamation and creative innovation, OMD has been named Most Creative Routes Agency by The Gunn Report for young adult unprecedented ten consecutive times; was named 2017 Media Network leverage the Year at the City Lions Festival of Creativity; be proof against is currently ranked the world’s most effective media agency means in the Effie Effectiveness Index.
ABOUT OMNICOM MEDIA GROUP
Omnicom Media Group (OMG) is the media services autopsy of Omnicom Group Inc.(NYSE: OMC), excellence leading global advertising, marketing jaunt corporate communications company, providing care to over 5,000 clients compile more than 100 countries.
Omnicom Media Group includes the filled service media networks Hearts &Science, OMD and PHD; the Annalect data and analytics platform; Firmness Performance Media; and a number admonishment specialty media communications companies.
1 RECMA Army Activity Report May 2017
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SOURCE OMD WorldwideIsabelle Gauvry, 917-435-6457, [email protected]